B2B eCommerce Association
B2B Academy

Workshops

Practitioner-led workshops to move your team from strategy to execution — virtual and in-person formats.

B2B Commerce Strategy Sprint

Virtual · 2 daysOnline

A guided sprint to align leadership on vision, KPIs, and the 12-month digital commerce roadmap.

Platform Selection Bootcamp

In-person · 1 dayRotating cities

Frameworks, RFPs, and vendor evaluations — leave with a defensible shortlist and decision matrix.

Product Data Masterclass

Virtual · 3 half-daysOnline

Practical workshop covering taxonomy, attribution, governance, and the politics of catalog ownership.