Now or Never: Securing buy-in for B2B eCommerce

 Event by (https://www.b2bea.org/organizer/candyspace) **Date & Time:** November 13, 2025 @ 9:00 am \- 11:00 am **Venue:** The Brasserie of Light **City**: London **Region:** (https://www.candyspace.com/b2b-ecommerce-roundtable) ## About B2B eCommerce is no longer optional! It’s a strategic necessity for manufacturers and distributors looking to modernise sales channels and stay competitive. But many organisations face the same challenge: securing leadership buy-in is hard enough, and even when approval is won, execution mistakes can derail momentum, damage credibility, and stall investment. Key topics - Winning board-level support for eCommerce investment - Avoiding common mistakes in implementation and scaling - Building a framework that delivers customer value and sustained leadership backing. ## More Events #### [Cloudfy to Attend B2B Online Europe 2026](https://www.b2bea.org/events/cloudfy-to-attend-b2b-online-europe-2026 "Cloudfy to Attend B2B Online Europe 2026") April 22 @ 9:00 am \- April 23 @ 5:00 pm Cloudfy is delighted to be attending the upcoming B2B Online Europe, one of Europe’s leading events dedicated to B2B ecommerce… [](https://www.b2bea.org/events/b2b-ecommerce-world-uk-europe "B2B eCommerce World UK & Europe") #### [B2B eCommerce World UK & Europe](https://www.b2bea.org/events/b2b-ecommerce-world-uk-europe "B2B eCommerce World UK & Europe") April 22 @ 10:00 am \- April 23 @ 5:30 pm Join our UK and Europe community in London for a focused two day conference experience at B2B eCommerce World. Designed… [](https://www.b2bea.org/events/the-b2b-commerce-reality-check-with-idcs-heather-hershey "The B2B commerce reality check – With IDC’s Heather Hershey") #### [The B2B commerce reality check – With IDC’s Heather Hershey](https://www.b2bea.org/events/the-b2b-commerce-reality-check-with-idcs-heather-hershey "The B2B commerce reality check – With IDC’s Heather Hershey") April 23 @ 9:00 am \- 10:00 am Virtual Event Where to place your AI bets (and where not to) –  With IDC’s Research Director for AI-Enabled Digital Commerce, Heather… [](https://www.b2bea.org/events/b2b-online-chicago-2026 "B2B Online Chicago 2026") #### [B2B Online Chicago 2026](https://www.b2bea.org/events/b2b-online-chicago-2026 "B2B Online Chicago 2026") May 4 \- May 6 Novatize will be attending B2B Online Chicago 2026, where our team will be on-site to connect with manufacturers, distributors and… Slide group 1Slide group 2